Which are the top brands?
Dulux is celebrating their third win in the annual TGI Icon Brands Survey after securing the top spot in the paint category. The company, targeting those involved with home design, was also placed in the top 10 of South Africa’s Icon brands, moving up two places since last year.
The TGI Iconic Brands Survey measures the affinity to, as well as the usage of a brand by inviting 15 000 participants, of various ages, incomes, races and languages, to vote on which brands are used by South Africans. 19 sectors, hundreds of product categories and thousands of brands are measured against one another.